Washburn University

direct mail campaign – high school recruitment


graphic design, copy finishing & editing, photography

When colleges compete for prospective students, they need to grab every recruit’s attention and leave a lasting impression. So we developed this teaser introducing Washburn’s messaging themes as part of a larger direct mail campaign. It’s an introduction that says, “Hello, this is who we are, and we want to know you,” and hopefully ends with a student saying, “Yes, I’m going to Washburn!”

Washburn University Recruitment Direct Mail