client

Blue Cross and Blue Shield of Kansas

GoBlue “Your Way” TV spot

overview

writing, casting, photography, videography

When people turn 65, they become eligible for Medicare, but they still need to plan for coverage gaps and co-pays. So Blue Cross and Blue Shield of Kansas asked for an upbeat TV spot to promote its Plan 65 as a great way to help cover those expenses and feel free to focus on the good things in life.